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Facilitating a Sustainable Future for Wolwedans & beyond The AridEden Project – Progress Report for ConTine
We are delighted to dedicate this foreword to you, as one of our valued partners in realizing the AridEden Project – Wolwedans Vision 2030. With your unwavering support, we have been able to materialize the 5Cs, bringing us one step closer towards our shared goal of creating more resilient tourism and conservation economies. As we report on the progress made towards the projects in 2022, we cannot help but express our gratitude for your generous funding towards the Water Bottling Facility, Waste Management Facility, , the Solar Projec, the Tree Planting Project, and lastly Horticulture Training.
Your belief in our vision has been an essential part of our success, and we are excited to share with you the strides we have made in achieving our goals. At Wolwedans, we believe that we all have a responsibility to effect positive change for the planet, future generations, and each other. And through ‘The AridEden Project’, we have taken on this responsibility, showcasing that „business for good“ can indeed work. To achieve this Vision, we will continue to be guided by our “5Cs” – Conservation, Community, Culture, Commerce, and added in 2020, “Consciousness” – to ensure that we maintain a mindful awareness of balancing people, planet, and profit. For each of the 5Cs we have defined activity areas, i.e., projects and programmes, resulting in a 5 x 5 matrix or “Matrix | 25”, as we call it. Underpinning all of this is the necessary pursuit of happiness for people (including guests, team and community), the environment, and the financial bottom line of the Wolwedans Collection, the commercial arm of Wolwedans and the Foundation. We are committed to share our journey, including challenges experienced along the way, lessons we learn, and successes enjoyed by our team’s efforts. It is our hope that this will inspire others to act and advance our collective progress towards systems that thrive. We are confident that the AridEden Project could become a blueprint and lighthouse project, inspiring sustainability solutions not only in Namibia but also globally.
And with partners like you, we know that we can make it happen. We hope that this progress report inspires the ConTine Foundation to continue partnering with us as we strive towards a more sustainable future. As humanity faces a pressing need for action, Wolwedans is committed to doing our part, and we are grateful to have secured committed strategic partners who are supporting us in this endeavor. We cannot shoulder this mission alone, and we invite others to join us in making The AridEden Project – Wolwedans Vision 2030 a reality. As Edward Abbey said, „Sentiment without action is the ruin of the soul.“ Let’s not wait any longer to take action and make a difference.
Stephan Brückner
Chairman Wolwedans Foundation
Windhoek, Namibia
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